Walkers launch TigerNuts with Karmarama campaign
Walkers has launched its new crispy-coated peanut brand, TigerNuts, with a campaign by Karmarama.
Using the tagline ‘Not crisps. Crisp nuts.’, the campaign features characters with human bodies and tiger heads.
This is the first campaign Karmarama has created for PepsiCo since its appointment earlier in 2013.
The campaign will run across national print, radio and online.
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Karmarama
Karmarama is the UK’s most progressive creative agency, now part of Accenture Interactive.Its services include advertising, direct and digital marketing, digital...
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