Mini partners with Deezer to offer drivers new music service
Mini has partnered with Deezer to integrate the global music service into its entertainment system.
Mini has been aiming to increase its range of online services inside its cars, and this partnership with Deezer will allow drivers to access millions of songs with a subscription.
“You can’t have a road trip without the right music, and you can’t enjoy a car without an amazing stereo. We’re excited about joining the iconic Mini brand in giving people the soundtrack they need for the open road,” said Deezer CEO Axel Dauchez.
“25 million songs and one simple app should help people find the right song for the moment – wherever they’re going.”
From today, 29 May, the Deezer app can downloaded and immediately linked with Mini Connected, the in-car entertainment system. It can be used alongside other apps, and has been designed to make it easy to use for drivers with a Mini joystick, dash screen and steering wheel controlling the app.