Subaru claims it has smoothest ride in coffee cup and lipstick video challenges
Car manufacturer Subaru is looking to defend its claim to deliver the smoothest diesel ride ever in two video challenges.
The campaign was developed by Cogent Elliott and mimics Japanese style challenge shows, with contestants drinking with a hot cup of coffee and trying to put on lipstick while the car is moving.
Directed by Paul Griffin from Griffin Productions, the animation for the two videos was created by Simon Cox and Karl Randay.
Content created with:
Cogent
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