Wyke Farms unveils new butter packaging
Wyke Farms has unveiled the new packaging for its range of butter, featuring a re-designed logo and an image of a cow grazing.
The butters are now in-line with the rest of Wyke Farms’ new pack designs, which were launched across its entire cheese product range in September last year, with the aim of providing more impact on shelf.
Wyke Farms used crowd sourcing to develop its new brand identity by engaging with its Facebook and Twitter communities during the design process, allowing fans to choose the design which would be used.
The 200 gram and 250 gram Farmhouse Salted Butter will be available nationwide from May and the 250g Unsalted Butter from 1 June.