Tram rollout brings Adelaide’s transport Wifi coverage up to 95%
Metropolitan Adelaide now has Wifi services across its entire tram network, bringing coverage on the city’s transit services to 95%
The Glenelg tram
The rollout by APN outdoor permits advertisers to brand the users’ landing page on their smartphone, tablet or laptop.
"With 43% of Adelaide Metro commuters aged between 18 to 24 years old, free Wifi is an attractive offer for their internet usage needs,” said Andrew Hines, APN Outdoor's chief operating officer.
“Advertisers looking to connect with this hard to reach target audience will jump at the chance to access this market."
Janine Wood, APN Outdoor's general manager of marketing, added: "We have 95% national coverage across Transit media and we are always looking to bring more value to both advertisers and commuters during their public transport experience."