we are experience appoints Jake Dyer as director of strategy and insight

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By Ishbel Macleod, PR and social media consultant

May 2, 2013 | 1 min read

Design consultancy we are experience has announced the appointment of Jake Dyer as director of strategy and insight.

In the newly created role Dyer, who was previously head of creative strategy at LBi, will also become part of the senior management and leadership team.

Dyer said: “Having developed the company’s new ‘Think Big, Act Small’ value proposition I am looking forward to embedding this both internally and externally with our clients. I’m excited by the opportunities we have in the growing service design arena and playing an integral role in the direction, management and future success of we are experience.”

Founder and managing director of we are experience, Chris Averill, added: “The agency mould is changing and we are building the we are experience team to reflect our clients’ needs. To do this you need people at the helm who have a wealth of expertise, vision and the ability to translate thoughts into actions. Jake is most definitely the man for the job.”

we are experience was formerly called we are:London.

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