You don’t need to see his identification: Ewan McGregor becomes LG ambassador

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By Steven Raeburn, N/A

May 1, 2013 | 2 min read

Scottish actor Ewan McGregor, internationally renowned equally for his gritty arthouse roles as well as playing Jedi Knight Obi Wan Kenobi in the Star Wars prequels, has become a brand ambassador for LG Electronics Australia and New Zealand.

A force to be reckoned with

He will become the face of LG's 2013 Home Entertainment range.

“I'm looking forward to working with LG Electronics to help showcase its latest home entertainment range,” McGregor said.

“LG is a premium, exciting brand that is committed to producing products that are innovative in both technology and style. I am pleased to be working alongside the company to help bring these great products to the Australian market."

McGregor will feature in LG's advertising campaigns to promote new product launches across the range.

"Ewan McGregor is widely considered as one of the world's most engaging actors so we are both proud and thrilled to announce our partnership with him and delighted that he will be promoting the new LG Home Entertainment range as it launches in Australia,”said Lambro Skropidis, marketing general manager at LG Electronics Australia.

"Ewan's exceptional level of success and standing within the movie industry makes him ideal to represent the brand. He has consistently showcased his creativity and dedication to produce the very best, and this is evident in the originality and attention to detail in his work."

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