Ad of the Day: Mini - Dashing Home

This cute commercial for Mini manages to make the vehicle look perfect for cool, young urbanites. The unconventional fellow driving it either lives in his garage or parks his car in his living room - it's hard to say which. And from the look of things, he's such a cool dude that nobody in his neighbourhood expects him to pay for anything.

Agency: Iris London

Staff Writer

The Drum is all about modern marketing and media. In addition this website and The Drum magazine, the company is also responsible for the Recommended Agency Register - which aims to match the right agencies with the rights clients - and MiNetwork, an organisation which aims to make independently minded agencies more successful.

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