2 April 2013 - 12:06pm | posted by

Rangers advertising campaign being investigated ASA confirms

Rangers advertising campaign being investigated ASA confirms Rangers advertising campaign being investigated ASA confirms

The Advertising Standards Authority (ASA) has confirmed that is it investigating The Rangers Football Club over an advertising campaign run this season.

The ASA has confirmed to The Drum that it has received 62 complaints over and radio and regional press advertising campaign that began to run last year.

A spokesperson for the ASA, explained: “We have received 62 complaints about a radio and regional press ad for Rangers Football Club. The complainants have challenged whether the claim ‘Scotland’s most successful club’ is misleading, because they believe that the current club was only formed in 2012.”

They added that a formal investigation in the adverts was now underway.

The complaints follow the liquidation of Rangers Football Club that took place last year. This led to formation of a new club which entered the Third Division of Scottish football last summer. That club, led by manager Ally McCoist, comfortably won the division on Saturday, but now faces a wait to find out which league they will compete in next year with the Scottish football authorities yet to decide whether to proceed with league reconstruction this summer.

Rangers has responded to The Drum by reiterating its claim to be Scotand's most successful club.

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