Ad of the Day: Vigorsol - Captain Ice
This is the ad equivalent of Nigel Tufnel's amp: if it were marked out of 10, we'd have to give it 11. One of those rare creatures - a commercial you want to see over and over - it's packed with exquisitely understated comedy as a polite superhero goes in search of the item he needs in order to vanquish a fiery monster...
Agency: Bartle Bogle Hegarty
Creative Team: Marc Hatfield / Felipe Guimaraes / Lambros Charalambous
TV Producer: Natalie Parish
Film Prod Co: Stink
Director: Rafael Lopez Saubidet
Producer: Debbie Ninnis
Dir of Photography: Ray Coates
Post-Prod House: MPC
VFX Producer / Supervisor: Chris Allen
Editing House: Stitch
Editor: Andy McGraw
Audio House: Sam Ashwell @750MPH