The Drum Awards for Marketing - Extended Deadline

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By The Drum Team | Editorial

March 5, 2013 | 1 min read

In this wryly funny ad for an Irish whiskey, Darren's love of knitting causes him to slip up and reveal "the best-kept secret in whiskey". The two performances are lovely - the actor playing Darren reciting the list of items he's knitted is hilarious - but the message is a bit cryptic and some viewers may find it a little puzzling.

Agency: Walton Isaacson (USA)

Creative: Mark Westman / Eric Flinn / Yumi Minamikurosawa

TV Producer: Dana Offenbach / Shauna Williams

Production Co: Pathfinder / Red Rage (Dublin)

Director: Brian Durnin

Producer: Paul Holmes / Stuart Speechly

Photography: Dave Grennan

Production Designer: Joe Fallover

Production Manager: Treasa O'Friel

Editing House: Utopic (Chaicago)

Editor: Kat Pryor

Audio: Utopic (Chaicago)