23 February 2013 - 1:25pm | posted by | 0 comments

Sainsbury’s unveils Active Kids advert starring David Beckham

Sainsbury’s has revealed its new Active Kids advert featuring brand ambassadors David Beckham and paralympian Ellie Simmonds.

In the nostalgic ad, the sports stars recount their favourite childhood games in an effort to get kids leading more active lives with the Active Kids Voucher Scheme

The 60-second ad was created by AMV BBDO and will air on 26 February at 19.15.

Mark Given, head of brand communications, Sainsbury’s said: "The advert highlights childhood memories and moments that are important to all our customers and colleagues and we hope that it will re-kindle the joy and sense of fun we all remember as children helping to inspire parents and kids to get active together."

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Recruitment campaign

21/10/2014
Thermal Systems are an international client based in...

Retargeting on Facebook by the Numbers 2014

20/10/2014
Since the successful launch of retargeting in the News Feed...

Celebrate MOBO

17/10/2014
Event branding & promotion for Scottish Enterprise...

Journey to the Centre of the Earth!

17/10/2014
In September (2014), the Croatian National Tourist Board ...

Freia relaunch

17/10/2014
Norway’s leading chocolate brand Freia relaunches with a...