21 February 2013 - 12:20pm | posted by | 0 comments

Infographic: Burger King Twitter hack generated 450,000 related tweets

Infographic: Burger King Twitter hack generated 450,000 related tweetsInfographic: Burger King Twitter hack generated 450,000 related tweets

The hacking of Burger King’s Twitter account earlier this week generated around 450,000 tweets according to research.

The incident generated a number of tweets in connection to hacking that claimed the fast food giant had been bought by rival McDonalds.

According to social media monitoring company Synthesio, which analysed the impact of the hack, 160,000 tweets were generated within the first hour, while Burger King gained 30,000 followers in one day and generated a 300 per cent increase in conversations.

The following day, car brand Jeep was subject to a similar hacking attack to its Twitter feed.

Don't miss out... Get your Social Media news by email

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Agency51 Design & Development - Women Make Waves

22/07/2014
Challenge. Women Make Waves is a new online blog network...

Swoon Editions

22/07/2014
The Client Swoon Editions is an online furniture brand that...

Asda Store Proposition Intranet

17/07/2014
The Client Asda is Britain’s second largest supermarket...

Timberland Apparel merchandising

15/07/2014
Six large installations in Milan for footwear and apparel....

Hudson Fuggle: Case study

15/07/2014
We spoke to Sue Higgins Finance Director at creative agency...