YMCA Derbyshire works with Transport Media for outdoor ad campaign
The Derbyshire branch of Christian charity YMCA has appointed Transport Media to handle an outdoor advertising campaign, including bus streetliners and headliner panels. The campaign, which runs throughout February, focuses on the range of educational services offered by the YMCA. The vibrant ad covers the options available under the ‘Learning and Development’ scheme running at the Derbyshire branch. Email and internet addresses are included in addition to telephone numbers, the ad uses the headline ‘It’s fun to learn at the YMCA!’ – a play on the popular song by the Village People.