YMCA Derbyshire works with Transport Media for outdoor ad campaign

The campaign includes bus streetliners and headliner panels

The Derbyshire branch of Christian charity YMCA has appointed Transport Media to handle an outdoor advertising campaign, including bus streetliners and headliner panels.

The campaign, which runs throughout February, focuses on the range of educational services offered by the YMCA.

The vibrant ad covers the options available under the ‘Learning and Development’ scheme running at the Derbyshire branch.

Email and internet addresses are included in addition to telephone numbers, the ad uses the headline ‘It’s fun to learn at the YMCA!’ – a play on the popular song by the Village People.

Gillian West

Gillian West is The Drum’s social media manager and works to ensure The Drum’s content reaches followers across platforms including Twitter, LinkedIn, Facebook and Instagram in an engaging, relevant and timely manner. Based in Glasgow, she has been actively involved in building The Drum’s Creative Works brand for over three years now and has interviewed major creative figures including Rankin, Peter Souter, Rosie Arnold, Bob Greenberg and Vicki Maguire. During her time at The Drum she has attended events such as Cannes Lions, the Edinburgh International TV Festival, Art Director’s Club Europe, D&AD and more.

All by Gillian