Undertone has announced the appointment of Cameron Hulett as executive director for Europe, the Middle East, and Africa, with the directive to oversee the company’s operations in the EMEA market.
Having previously held roles at Bluefreeway, Rocketseed International and Latitude Blue, Hulett was most recently executive head of solution strategy, sales and marketing at Acceleration.
He said: “Undertone is a dynamic and fast growing organisation with a product offering that’s significantly differentiated in today’s market. Undertone’s focus on high impact and ‘top of the funnel’ products match what the market needs. We have a strong team in place in Europe and I’m looking forward to working with them to continue our growth in the EMEA region.”
Michael Cassidy, founder and CEO of Undertone, added: “Cameron’s leadership, sales and marketing skills and proven international track record will be a real asset to Undertone’s operations in EMEA and to the company overall. We’re seeing strong growth in the region and, under Cameron’s leadership, we are perfectly placed to further build on this momentum into 2013 and beyond.”
Hulett will be based in the London offices and will report to Cassidy.