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Pantomime horse prank in Tesco’s frozen aisle goes viral

A Tesco store in Bierspool, Pembrokeshire, found itself subject to a prank in the wake of this week’s horse meat scandal, as a pantomime horse ran the frozen food aisles asking “where’s my mum?”

The mobile phone footage has been viewed over 240,000 times since it was posted on YouTube on Thursday.

Unfortunately for the group, Tesco staff didn’t see the funny side and can be seen being escorted from the store by security guards.

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Jennifer Faull

Jen Faull is deputy news editor at The Drum with a remit to cover the latest developments in the retail and FMCG sectors. Based in London, she has interviewed major business figures including top marketers from Mondelez, Unilever, Tesco, and Lidl.

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