Kames Capital to work with Billington Cartmell on brand positioning and communications
Kames Capital has appointed Billington Cartmell to develop its brand positioning and communications following an extensive review and formal pitch, that included both mainstream and specialist financial agencies.
Kames Capital’s head of marketing communications, Iain Speirs, commented: “Although Kames Capital is a well-established business, we have a relatively young brand. To meet our growth plans it is vital that we successfully develop our brand positioning and marketing communications.”
David Guy, business director at Billington Cartmell, added: “Kames Capital is on its way to becoming one of the UK’s most successful investment management businesses. Our whole team is relishing the challenge of helping them get there.”