15 January 2013 - 2:55pm | posted by | 0 comments

The Guardian to expand down-under with Australian digital edition

The Guardian to expand down-under with Australian digital editionThe Guardian to expand down-under with Australian digital edition

The Guardian is to develop a digital edition in Australia, to be launched by its deputy editor Katharine Viner.

Viner will act as launch editor of the Australian version of the operation, while outdoing director of editorial policies at ABC, Paul Chadwick will become non-executive director.

The Guardian has also revealed that the founder of travel website wotif, Graeme Wood, will become a founding investor.

“We already have a large number of Australian readers, who tell us they want more of our on-the-ground reporting, lively commentary and groundbreaking open journalism,” explained Viner. “We will build a small Australian team to cover the issues that really matter to the nation and connect our Australian readers to the Guardian’s global network of correspondents and commentators.”

Alan Rusbridger, editor-in-chief of Guardian News & Media, described the expansion as “a natural next step” for the Guardian as it aims to engage with the audience across Asia.

“It will be of real benefit to our global audience, to see how dominant questions of our time - economics, geopolitics, climate change, immigration, media, democracy and more - are being grasped in such an important part of the world. The digital age has enabled the Guardian to be read by millions around the world and have an impact far beyond the dreams of those who launched the paper in Manchester, England in 1821,” he added.

The Australian platform is set to go live later this year.

Don't miss out... Get your Digital news by email

See all specialist newsletters

7 related companies from Profile Hub:

, The Drum's modern marketing directory:

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Peak Scientific Innovation - Brand Communications for US Market

16/09/2014
Peak Scientific is a leading Scottish gas generator...

Messages in the Deep

16/09/2014
“Messages in the Deep” tells the remarkable tale of the...

Launching New Scrabble Format in Digital Era

15/09/2014
The Challenge Launch two new formats of the classic board...

Back to Business & Punching with the Big Boys

12/09/2014
Finding themselves left behind by the fast paced changes of...

QMH - Menu Promotion

09/09/2014
The food and beverage industry is saturated, and with the...