Recovering deleted programmes - a clever idea from Virgin, but wince-makingly executed. If you're going to get David Tennant to sit on Richard Branson's lap, you at least want it to be funny. Here, it looks as though our erstwhile timelord has been made to do it on pain of death, while Branson himself acts as though dementia set in years ago.
Agency: Bartle Bogle Hegarty
Editing House: Marshall Street Editors
Editor: John Mayes