A generic slice of bland insurance cheesecake served up with a side order of sickly singing. This tells us nothing about why we should choose Abbey, and with nothing visually interesting to digest either, it's woefully forgettable. The directing isn't bad but given the material they had to work with, it must have been a thankless task all the same.
Ad of the Day: Abbey Insurance - If You're Abbey And You Know It...
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As irritating as this advert is, it probably sticks in peoples minds. Whilst it makes me sad every time it comes on I can imagine some people find it amusing, there's no accounting for taste. You're talking about an area of the world that seems more angry about a rag on a stick than severe cuts to their health service, surely you can sell anything to idiots like that.
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