This utterly charming addition to orange supermarket's understated Christmas campaign, a pair of young lovers ready themselves for a period apart. These ads have managed to capture some winningly truthful aspects of the festive season... none more convincingly than in this little beauty.
Ad of the Day: Sainsbury's - See You After Christmas
The Drum is all about modern marketing and media. In addition this website and The Drum magazine, the company is also responsible for the Recommended Agency Register - which aims to match the right agencies with the rights clients - and MiNetwork, an organisation which aims to make independently minded agencies more successful.