Coat wearing monkey found walking around Canadian Ikea becomes social media's latest hero

A coat wearing monkey found wandering around an Ikea store in Toronto has become a social media trend in Canada.

The monkey, found yesterday wearing a faux shearling coat and diaper in the Ikea store in North York hit the news and social media headlines, as the search for his owner and an explanation as to why he was there at all, was sought.

The monkey only made it into the front entrance of the story yesterday afternoon, but was spotted by customers who took pictures before security ensured its safety.

Animal Services were called, before the owner came forward to explain that the monkey had escaped out of its crate and wandered into the store from their parked car.

Within hours, two parody accounts @IkeaMonkey and @Ikea_Monkey were created on Twitter.

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Stephen Lepitak

Stephen Lepitak is editor of The Drum, with responsibility for overseeing the day-to-day running of the content produced for the various platforms run by the publication. Over the years he has interviewed agency network bosses such as Sir Martin Sorrell, Maurice Lévy and Arthur Sadoun, as well as Cindy Gallop, Kim Kardashian, film directors James Cameron, Spike Jonze, Richard Curtis and Lord David Puttnam. With a keen interest in media and breaking news, Lepitak has been with The Drum since 2005 and is based across its UK, US and Asia operations.

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