Electrical Discount UK launches new website with 9xb.com

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By Gillian West, Social media manager

December 4, 2012 | 1 min read

Online retailer Electrical Discount UK has revealed its new fully transactional online store created by North Yorkshire-based digital agency 9xb.com.

Launched in time for the peak Christmas sales period, the new site has been designed to deliver conversion rates for the retailer and is supported by an offsite SEO strategy.

Electrical Discount UK has been operating online since 1999 following 50 years on the High Street, but has increasingly faced stiff competition from others in the online electrical retail market. The new website now features a clear navigation system to allow customers to easily find what they are looking for within the retailer’s extensive catalogue of products.

John Young at 9xb.com commented: “With the site scheduled to go live in time for the peak Christmas buying period when consumers typically want to find what they’re looking for quickly, we focused heavily on making the site visual and easy to navigate.

“Electrical Discount UK has big competition in the electrical and white goods sector and 9xb.com will therefore continue to support the site with an on-going digital marketing campaign.”

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