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McDonald's releases TV campaign to promote Christmas menu

McDonald’s is to roll out a new campaign to promote its Christmas menu.

Created by longstanding ad agency Leo Burnett, the ad portrays a postman as a modern-day Santa Claus, delivering to the public.

Supporting the TV advert will be outdoor activity that extends the postage theme, featuring food photography by Jason Lowe.

Media planning and buying has been delivered by OMD UK, and production for the advert handled by MJZ.

The promotion will run from 28 November through until 1 January.

Featured by The Drum