Creative Round-Up: Mark Shanley and Paddy Treacy, Creative Social, Niels Shoe Meulman, Monotype, Magpie Studios, O Street and Pete McKee

The Drum brings you a round-up of some of the latest interesting creative work.

Submit work to feature in the magazine and online Insight section. Contact to have your work considered.This creative round-up features creatives Mark Shanley and Paddy Treacy’s work with Ireland’s creative community in aid of Temple Street Children’s Hospital, Niels Shoe Meulman work from his session at the Creative Social’s Global Inspiration Day, Monotype’s Pencil to Pixel exhibition, Magpie Studio’s designs for the Royal Mail Yearpack, O Street’s work for the IAB’s new white paper, and Pete McKee’s re-working of 10 film posters for Warp Films 10th Anniversary. Creatives Mark Shanley and Paddy Treacy brought together Ireland’s creative community to release a lot of pent up anger and sadness through the medium of the A3 poster, all in aid of Temple Street Children’s Hospital. Ad creatives, designers, animators, directors, illustrators and more took time out to dress up their favourite worst feedback from clients, transforming quotes that would normally give you a twitch into a diverse collection of posters. See more at The Drum joined Creative Social at its recent Global Inspiration Day which featured a range of interactive sessions including one from Niels Shoe Meulman, creator of the art form Calligraffiti, which aims to combine both order and chaos. S hoe, as he is better known, was a Dutch graffiti artist who – armed with a broom – became fascinated with calligraphy. As part of the seminar, and using a giant canvas, he created a work in front of the audience. They were invited to tweet company and brand names which were then incorporated into the art work. Look closely, The Drum is up there too. Neils Shoe Meulman’s latest book was published in September. The work features on The Drum’s cover this issue. As part of Pencil to Pixel, Monotype’s exhibition showcasing over 100 years of type development, the company asked individuals from the world of design to share the fonts they’re fondest of. These personal playlists, plucked from Monotype’s vast archive, were then assembled in beautifully presented booklets. Magpie Studio’s designs for the Royal Mail Yearpack looked to mark how big a year 2012 was for the UK and create a piece which celebrated the diversity of the island. The agency decorated a Royal Mail pillarbox with imagery from disparate stamp issues, with illustrator James Taylor bringing a very British ‘Pop Art’ aesthetic and Victorian Decoupage approach to the project. O Street’s designs for the IA B’s new white paper, which looks at advertising within an online audio environment, resemble a classic analogue cassette and features a “compilation” of key points from the research. As Warp Films celebrates 10 years, Pete McKee has been commissioned to re-work 10 of the independent film production company’s film posters, such as Dead Man’s Shoes, This is England and Submarine, putting a McKee spin on them.

Staff Writer

The Drum is all about modern marketing and media. In addition this website and The Drum magazine, the company is also responsible for the Recommended Agency Register - which aims to match the right agencies with the rights clients - and MiNetwork, an organisation which aims to make independently minded agencies more successful.

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