Leagas Delaney has opened an office in Los Angeles, as the group continues its expansion into key markets worldwide.
The Los Angeles office marks Leagas Delaney’s return to the North American market, serving both domestic and international clients advertising in North America’s mainstream, Latino and Asian markets.
María Escandón will head up the Los Angeles operation as managing partner, bringing with her more than 25 years of marketing and advertising experience in the US and Latin America. Prior to joining Leagas Delaney, she founded and operated Acento Advertising, which served the US, Latino and Latin American markets.
Chairman and executive creative director of Leagas Delaney, Tim Delaney, commented: “Leagas Delaney Los Angeles has been structured as a multi-cultural agency that will offer strategic vision and creative across all platforms.
“María has an exceptional pedigree in founding and running multi-cultural North American agencies and we’re privileged to have her as a Managing Partner for this next chapter in Leagas Delaney’s international expansion.”
Escandón added: “I feel privileged to join Leagas Delaney as their LA partner. Los Angeles is a key location for strategic growth. Its multi-cultural mix offers tremendous opportunity for our clients advertising in North America.”