Online clothing retailer, MRPORTER.COM, has announced the appointment of Essence to handle its social media strategy.
The agency has been appointed to help strengthen the relationship between the luxury brand and its customers, as well as advising the retailer on how to drive commerce through its social media channels.
Mario Muttenthaler, head of sales and marketing at MRPORTER, said: “Our social media channels are extremely, and increasingly, important when it comes to communicating and connecting with our customers and advocates. We needed an agency that understood this and could support us in creating an effective social media strategy reaffirming and developing our position as a leading luxury retailer.
“It’s for this reason we selected Essence. As one of the top digital agencies, with extensive experience in social media strategy creation and implementation across premium brands Essence has a real understanding of how to enhance our current social media strategy.”