12 November 2012 - 5:10pm | posted by | 0 comments

Innis & Gunn works with Dog Digital to launch online shop in time for Christmas

Innis & Gunn was established in 2003 and adds the new online shop to its strong digital offeringInnis & Gunn was established in 2003 and adds the new online shop to

Independent Scottish brewer Innis & Gunn has taken its first steps into e-commerce by launching an online shop selling a range of beer and branded merchandise to the UK market.

Designed by long-term digital partner, Dog Digital, the online shop gives Innis & Gunn a new platform to sell and distribute its oak-aged beers online. Twelve items are available to buy online now including the brands core range (sold in cases), as well as special Limited Edition brews such as the newly released Winter Treacle Porter and Spiced Rum Finish, festive Gift Packs. Branded glassware can also be purchased from the site.

The Edinburgh-based beer company has revealed it will regularly add products to the site including seasonal beers and other limited editions. To mark the site’s launch the brand is also offering free shipping on orders over £50.

Lucy Cross, marketing manager, Innis & Gunn, commented: “This has been a very special project for us and one that we’re thrilled to see go live.

“Having an online shop means that we can finally reward our Innis & Gunn fans in the UK with a taste of some of the beers they’ve not managed to get at home as well as the great-tasting beer they already do. And then there are a few other fun items for safekeeping.”

Business development director at Dog Digital, David Hamilton, added: “We at Dog were delighted to work with Innis & Gunn again on the launch of their online shop. They have proven themselves to be a very forward-thinking company with excellent insight into the way that digital platforms can extend their offerings. With such fantastic beer and loyal and enthusiastic customers, we feel confident that providing greater access to their products will be a great success.”

Dog Digital

Glasgow

Success is a journey.

We started Dog in 1996.

In terms of the digital age, the Internet was still in short pants... Read more

Don't miss out... Get your Design news by email

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Agency51 Design & Development - Women Make Waves

22/07/2014
Challenge. Women Make Waves is a new online blog network...

Swoon Editions

22/07/2014
The Client Swoon Editions is an online furniture brand that...

Asda Store Proposition Intranet

17/07/2014
The Client Asda is Britain’s second largest supermarket...

Timberland Apparel merchandising

15/07/2014
Six large installations in Milan for footwear and apparel....

Hudson Fuggle: Case study

15/07/2014
We spoke to Sue Higgins Finance Director at creative agency...