2 November 2012 - 10:59am | posted by | 0 comments

The Wall Street Journal launches Indonesian website and BlackBerry app

The Wall Street Journal launches Indonesian website and BlackBerry appThe Wall Street Journal launches Indonesian website and BlackBerry app

The Wall Street Journal has announced the launch of a website and Blackberry app in Indonesia, as the news organisation aims to expand its reach in Asia.

The organization has announced the appointments of Patrick McDowell as Southeast Asia bureau chief for The Wall Street Journal and Dow Jones Newswires, as well as Armando Siahaan as editor for the Bahasa Indonesia website, to support the launch.

Lex Fenwick, chief executive officer of Dow Jones & Company and publisher of The Wall Street Journal, said: “We believe that our macro-economic and business news, one of our specialties, has real value to people in different countries and cultures.

“We have a vision of re-purposing our content in many different languages, allowing us to deliver the breadth and depth of the Journal’s news and analysis to readers worldwide. We are building a truly global audience of key influencers that advertising customers can reach in a uniquely seamless and global way.”

The company has revealed that international traffic to the Wall Street Journal has increased from 15 per cent in 2008 to 35 per cent so far this year.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

THE CO-OPERATIVE BANK BRAND ADVERTISING CAMPAIGN

30/10/2014
Creating a brand campaign for a high street bank is always...

Rock of Ages on Tour

30/10/2014
CONTRACT START/END DATE September/October 2014 DESCRIPTION...

Reed Learning Personalisation with Sitecore

30/10/2014
Reed Learning, a leading provider of training courses and ...

First-time cruisers? It soon becomes a long-term love-in…

29/10/2014
Since July 2013, Cruise Nation and Rooster PR have been on...

Brand Campaign for 123RF

28/10/2014
The Challenge Help 123RF stand out against big-name image...