Ad of the Day: Toyota - Feels Good Inside

This commercial from New Zealand claims that the advertised car is so much fun to be inside that cat is willing to hurry quickly through its nine lives just so it can get aboard the vehicle. The ensuing mishaps would probably be too offensive for British tastes but for the admirably hard-edged Antipodean sense of humour, they're a scream.

Agency: Saatchi & Saatchi (New Zealand)

Creative Team: Antonio Navas / Corey Chalmers / Guy Roberts Film Prod Co: Good Oil Productions / Rattling Stick

Director: Hamish Rothwell

Dir of Photography: Crighton Bone

Editor: Peter Sciberras

Staff Writer

The Drum is all about modern marketing and media. In addition this website and The Drum magazine, the company is also responsible for the Recommended Agency Register - which aims to match the right agencies with the rights clients - and MiNetwork, an organisation which aims to make independently minded agencies more successful.

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