Tesco unveils first ad by Wieden & Kennedy
Tesco has unveiled its first ad by Wieden & Kennedy, featuring the theme tune from Thunderbirds.
The ad, promoting the supermarket’s offer for £5 off a consumer’s next shop when £40 is spent in store, is the first following Wieden & Kennedy taking over the account previously held by The Red Brick Road.
The campaign will also include press and online activity.
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