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New social media platform Pheed is launched but fails to receive a warm welcome from Twitter

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By The Drum Team, Editorial

October 20, 2012 | 2 min read

New social media site Pheed has been launched this week, however rival Twitter has blocked its access and connect options as the site used 'auto-tweets' to promote the launch.

The new platform is a self-funded start up, founded by O.D Kobo and operating from a mansion in LA. It claims to “offer the standard sharing features such as text, photos and videos, but decided to spice it up a little by adding new stuff like voice-notes, audio clips and live-broadcasting,” in a similar style to a Twitter feed.

But the crux of the site lies in the ability of users to monetize their content. Unlike Twitter and Facebook, users can apply a monthly subscription fee to their channel or set up a pay-per-view live broadcast event. In both cases, the user selects the pricing and can earn directly.

These prices can range from $1.99 to $34.99 per view or $1.99 to $34.99 per month.

However, as users signed up to Pheed following yesterday’s official launch ‘auto-tweets’ were sent out by way of promoting the site dubbed the ‘new Twitter’. As such, Twitter was quick to block Pheed’s Twitter access, including posting from it and allowing new users to link up their Twitter and Pheed accounts.

Pheed tweeted: “It seems we got temporarily blocked by Twitter. This might affect your Twitter Connect options. We hope this will be resolved shortly.”

Twitter has not commented on the site which already has 2,000 subscribers including celebrities such as Miley Cyrus and Paris Hilton.

Pheed's mobile app will go live next week.

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