O2 and Tesco proves that having fun is fab for social media in ‘tweet-off’

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By The Drum Team, Editorial

October 16, 2012 | 1 min read

Last week, we reported on some of the best examples of hilarious customer service on Twitter, with O2 being a prime example. The phone company has now proved itself again, having had a ‘tweet-off’ with Tesco last night.

A tweet from @HoldMeBackBro suggested ‘@UKTesco I swear you and @O2 should have some banter’; leading to a conversation between the two brands.

The conversation included pictures of ‘Welsh Lady Ass fudge’ and comments such as ‘Don't make me shout for my mum. My momma so big, she covers 22 countries across 3 continents’.

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