Ad of the Day: McDonald's - Spice Fest

Spices are sliced in two as a recipe is put together with some élan. This Indian commercial might be fundamentally depressing because of the very idea of the American giant communicating to an audience in the sub-continent that spices can be used in food but you cannot deny that it's been impressively done.

Agency: Leo Burnett (Mumbai)

Film Prod Co: Generator Films

Director: Nick Sawyer

Dir of Photography: Nick Sawyer

Staff Writer

The Drum is all about modern marketing and media. In addition this website and The Drum magazine, the company is also responsible for the Recommended Agency Register - which aims to match the right agencies with the rights clients - and MiNetwork, an organisation which aims to make independently minded agencies more successful.

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