McDonald’s promotes breakfast menu in Leo Burnett ad
McDonald’s has launched a new campaign with Leo Burnett in order to promote its breakfast menu.
The ad shows four people going through their early morning routines, with all going to McDonald’s to pick up their breakfast.
The TV campaign will be supported by radio and print ads focussing on the morning routine of Britons.
The TV and radio campaign was created by Rik Brown and Jon Fox whilst print was handled by Alison Steven and Liam Bushby, while OMD handled media.
Content created with:
Leo Burnett
Find out more