Latitude Digital Marketing has announced the appointment of Richard Gregory as managing director, effective from November.
The co-founder of digital marketing conference SAScon, Gregory has worked at Latitude since 2002, most recently in the role of COO.
He takes over from Alex Hoye, who was appointed in 2008 and is leaving to take the helm of the retail business he co-founded before joining Latitude – Faction Skis.
Hoye said: “It is never easy to leave a family like we have here at Latitude, but I could not be more proud of or confident in Rich and the team. The past four years were exciting in digital marketing and I am pleased to leave a deep, ambitious bench building on a platform of growth, with revenues and gross profit up over 30% year-on-year in a UK market growing at less than half that rate and consistent profit growth.”
Gregory said: “After ten years in the business it's a proud moment for me to take the reins at Latitude.
“With a strong platform built together over the past years, we are in a position to accelerate growth and profitability even faster with one of the most seasoned executive teams in the business. I want to thank Alex for his support both as a CEO and a mentor and wish him every success in his next challenge.”