Ian Macleod Distillers

21212, Ian Macleod Distillers and the North Highland Initiative appoint Taste Communications to handle media and promotions

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By The Drum Team, Editorial

October 8, 2012 | 1 min read

Ian Macleod Distillers, the North Highland Initiative, and Michelin starred restaurant 21212 have joined the books of Scotland-based food and drinks communications company, Taste Communications.

Founder of Taste Communications, Stephen Jardine, commented: “This is fantastic news as we enter only our second year in business.”

The Ian Macleod account sees Taste concentrating on the media work for the Glengoyne, Tamdhu and Isle of Skye brands as well as corporate communications for the parent company.

The North Highland Initiative contract involves promoting the food and drink offering from one of Scotland’s key production areas. Taste will also be working on refreshing and updating the media strategy for 21212.

Jardine added: “We got off to a flying start but this string of client wins proves we are filling a gap in the market and doing it well.”

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