Eckersley unveils new identity with Freshfield

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By The Drum Team, Editorial

September 26, 2012 | 1 min read

Commercial property consultancy Eckersley has unveiled a new brand identity, created by Freshfield.

The company asked Freshfield to create a brand which communicated the values, integrity and trust of Eckersley while retaining some established elements of its previous brand.

Freshfield said: “We took the three towers from the previous logo and incorporated them into the name itself forming the letter ‘l’.

“Our branding and design team used a varied height of towers and introduced some new colours to visually represent the diverse nature of property advice available at Eckersley.”

The new look branding will now be rolled out across all marketing collateral.

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Freshfield

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