British Cycling has unveiled its latest initiative to promote Track Cycling in Glasgow as tickets for the UCI Track Cycling World Cup in Glasgow sold out in just one hour.
The ‘On Track to Glasgow’ campaign will see a series of initiatives taking place to inspire the people of Glasgow to try Track Cycling. British Cycling has held back a quarter of the seats on the Friday of the sell-out event for local schoolchildren to attend with each school receiving a personal invite from Sir Chris Hoy. Selected schools in the city will also be visited by track riders and pop up track bikes will appear over the coming months around the City Centre.
Six-time Olympic Gold medallist, Sir Chris Hoy, commented: “Track World Cup sell out in Glasgow is fantastic for the sport and its legacy. Following the GB team’s outstanding success at London 2012, and building on this legacy to Glasgow and through other British Cycling events taking place in the UK, I hope we can continue to inspire the next generation of track cyclists.
“Although I won’t be competing at the event in November, I’m looking forward to supporting the Glasgow schools legacy programme and I’ll be in the velodrome to cheer on the GB team.”
Jonny Clay, cycle sport and membership director of British Cycling, added: “We’re delighted that interest has remained high in the sport and the Track World Cup is a sell-out event. We are now focusing on engaging people in Glasgow in Track Cycling and preparing to deliver a fantastic event for those attending or watching it on the BBC.”
The UCI Track Cycling World Cup takes place from Friday 16 to Sunday 18 November at the new, state-of-the-art Sir Chris Hoy Velodrome and is broadcast on the BBC.