This case study looks at Epson, the Japanese electronics company led by the Seiko Epson Corporation, and how it worked with digital advertising agency Rocket Fuel to deliver a 19 per cent lift in consideration across Europe.
Case study: How Epson delivered 19% lift in consideration across
Epson delivered a 19 per cent lift in consumer consideration across Europe using Rocket Fuel's award-winning Real-time Brand Optimisation Technology.
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