Everything Everywhere launches EE branding
Everything Everywhere has launched its new branding EE with the 4G network switch on taking place today.
The new customer brand is set to launch in the coming weeks, with the company offering 4G LTE mobile services and fibre optic broadband.
The EE brand will replace those of Orange and T-Mobile, bringing the two networks together across the UK with 27 million people.
Olaf Swantee, CEO of EE said: “Today we launch a new company, a new network and a new brand for Britain.
“Our plans to revolutionise the UK communications market with a faster network and an exciting new brand for the digital age are built on solid investment and a simple belief that customers deserve better.
“We look forward to connecting the country with superfast mobile speeds in the coming weeks, months and years.
“And it starts today, with the announcement of our new business, our new brand and a new digital infrastructure that our company, our customers and the country can be proud of.”