Twitters continuing quest to turn a profit has prompted former board member Mike McCue to warn the micro blogging site against prioritising revenue over its user experience.
Speaking to the Telegraph McCue said: “Twitter can be incredibly valuable as an open communications mechanism but, if you close too many things down too quickly, if you think about it too short-sightedly, you could easily do a lot of damage to that ecosystem.
“Twitter was created as an open platform, an open communications ecosystem, and I hope it can stay that way. You have to be really careful not to let money get in the way of that.”
McCue’s comments follow the introduction of increased volumes of advertising on the site and fresh restrictions on data sharing with third party developers.
McCue resigned from Twitter in August to focus on Flipboard, an app which allows users to compile their own virtual magazines based on friend recommendations.