The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Vinopolis appoints Generate and Bray Leino

Author

By The Drum Team, Editorial

August 20, 2012 | 1 min read

Wine tasting venue Vinopolis has appointed specialist sponsorship agency Generate and Bray Leino to handle its relaunch.

The agencies will develop and implement a strategy to promote the October relaunch of the venue, including promotion of brand values.

Lucy Haines, Vinopolis managing director said: “The Vinopolis Wine Tour has been running for over a decade and we’ve had thousands of happy customers over that time. However, it is time to modernise and cement our reputation as a destination for food and wine enthusiasts.

“The new experience will remain as an informal introduction to wine and spirit tasting but with interactive educational opportunities, modern technology and more links to food and wine matching principles. We hope to find a small number of brand partners who want to work with us on this new chapter and look forward to revealing our full plans later this summer.’’

Content created with:

Generate

Find out more

Bray Leino

We drive growth through creativenergy®, by going beyond, to find the most powerful way. It’s the way we began back in 1973. Before email, before mobile phones,...

Find out more

Trending

Industry insights

View all
Add your own content +