Ritesim partners with Rooster to raise awareness of low cost sim cards
Ritesim, a cost-effective mobile solution for travellers abroad, has called upon travel and lifestyle PR agency, Rooster, to launch its latest campaign educating travellers on how to cut costs overseas.
The brand offers cheaper alternatives to expensive roaming charges by providing local sim cards with pre-loaded call packages or stand-alone sims which can be topped up in any destination or online.
John Butterfield, co-founder of Ritesim commented: “The Ritesim team wanted to provide a cost effective solution for communicating with friends, family and business colleagues while away from their home country.”
Rooster will now work on promoting the brand and raising awareness of their global coverage, which Ritesim hopes to be 90 per cent of the world by the end of 2012.
Speaking of the appointment managing director at Rooster, James Brooke said: “We are looking forward to driving awareness in the UK.
“Ritesim is providing a much-needed solution to the expensive and often difficult situation of communicating with friends and family while abroad. There is a huge gap in the market for Ritesim’s product offering.”
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