Ad of the Day: McDonald's - We're All Making The Games

The concluding ad in this excellent series for McDonald's is a bit of eulogy for the recently-finished Olympics. Britain is rightly feeling rather pleased with itself after putting on a brilliant show and this commercial captures the mood... all the more remarkable when you consider that it advertises a company that's often cited as the epitome of all that's wrong with corporate involvement in the Olympics.

Agency: Leo Burnett

Creative Team: Mark Franklin / Rob Tenconi

TV Producer: Graeme Light

Film Prod Co: Moxie Pictures

Director: Luke Franklin

Producer: Phoebe Matheson

Dir of Photography: Eoin McLoughlin

Post-Prod House: MPC

Editing House: Final Cut

Editor: James Rosen

Audio House: Wave

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The Drum is a global media platform and the biggest marketing website in Europe. We produce The Drum magazine, 30 awards and events and manage The Drum Network which aims to make independently minded agencies more successful. We also help brands find the right agencies to work with through the Recommended Agency Register (RAR).

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