Intel Corporation and W Hotels launch film series competition 'Four Stories' with Roman Coppola
Intel Corporation has announced its new partnership with W Hotels to launch film series, ‘Four Stories’. From Friday 10 August until Thursday 30 August Intel are inviting aspiring filmmakers to upload their original screenplays for the chance to see their idea come to life on the big screen.
Three winning screenplays will be selected from a global pool of submissions by an exclusive panel of industry leaders, including Roman Coppola (The Directors Bureau), Michaelangelo L’Acqua (W Hotels global music director), Deborah Conrad (chief marketing officer at Intel), Eddy Moretti (executive producer and creative director at VICE), Michael Pitt (actor), Jeff Baena (screenwriter), Chloe Sevigny (actress), PJ Ransone (actor) and Blake Whitman (vice president of creative development at Vimeo) and Danny Gabai (agent, motion pictures for William Morris Endeavor).
‘Four Stories’ is the first collaboration from The Ultrabook Experience, a new initiative from Intel which features collaborations with innovative brands, emerging and established artists, designers, and entertainers that use the Intel-inspired Ultrabook to do amazing things. Throughout 2012, The Ultrabook Experience will unveil new projects with innovators in travel, film, business and design.
The three winning scripts will be transformed by Coppola and The Directors Bureau into 10-minute shorts, all set within a W Hotel with the Ultrabook playing a key role. To complete the series a fourth film will be written and directed by Coppola himself.
Coppola commented: “To all those people thinking of participating, I hope that they take this opportunity to be bold, to push boundaries and to think of ideas which are totally unique to themselves.
“As Thomas Edison said: ‘Hell, there are no rules here - we’re trying to accomplish something.’”
Vincent Gillet, global brand leader for W Hotels Worldwide & Le Méridien, added: “The 'Four Stories' film series is yet another way for W to identify and support rising visionaries in their field, while showcasing what’s new and next to our global guests.”
VP of partner marketing at Intel said the brand was “excited” to be working on the project, concluding, “Four Stories' as a unique platform for these rising stars to tell and share their stories globally.”