Less than 24 hours into the race that is the Fauxlympics, there are some ads that are clearly taking the lead.
Here, our commentator provides a quick update on the leader in each category and the ad which is catching up to it.
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And the ad with the most bounce in the first day of the Fauxlympics is this ad for Sellotape, created by Nick Entwistle and James Clancy.
However, the ad created by de Winter staff Stu Williams, Hazel Alexander, Adrian Bentley for Tourettes action is in second place in the High Jump category and all could be set to change...
The ad by Steve Lownes for PG Tips is definitely throwing it's weight around in the Long Shot category.
But could the ad for Viagra, created by HROC, which is currently sitting in second place, go the distance and scoop gold?
Steve Lownes could be set for a double gold if all goes his way, as the leader in the Long Shot is also ahead in the Hurdles.
However, the entry by RBH's Rob Humus for British Airways is close to his rear - will it be a photo-finish?
Racing along at close to the same speed of Usain Bolt is the entry by Holly Brockwell and Aaron Hinchion for SheSays in the Sprint category.
The ad by Bolser creatives Jody Williams and Neil Roebuck for lastminute.com is catching up, however. Will SheSays stumble or continue on for glory?
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