28 July 2012 - 10:43am | posted by | 0 comments

Danny Boyle's London 2012 Olympic opening ceremony becomes one of most watched TV shows in history

Danny Boyle's London 2012 Olympic opening ceremony becomes one of most watched TV shows in historyDanny Boyle's London 2012 Olympic opening ceremony becomes one of most

The opening ceremony to the 2012 London Olympic Games, overseen by director Danny Boyle,  has become one of the most watched programmes in history, recording a peak audience of 26.9m.

The ceremony to mark the beginning of this year's game, named 'Isle of Wonder' was broadcast on BBC1 and BBC1 HD, while also allowing viewers to watch in 3D. 

The cast for the lauded production, which cost £27m, included Kenneth Brannagh, Sir Paul McCartney, David Beckham,JK Rowling and Dizzy Rascal, as one as a host it Olympians and an appearance for a frail looking Muhammed Ali during the Torch Lighting procession. 

The audience figures from 9pm averaged at 22.4m viewers, taking an audience share of 82.5 per cent and places it within the top 20 best viewed programmes ever televised. 

Viewers in the US meanwhile, turned to Twitter vent their anger at broadcaster NBC for not screening the ceremony live.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Cotswolds Distillery Inaugural Release

23/10/2014
The first ever Cotswolds Dry Gin from the first 10 runs at...

Jurlique's #AgelessBeauties Twitter Party Increases Sales!

22/10/2014
To celebrate Jurlique’s latest product range launch; Nutri-...

EMCAS

22/10/2014
OVERVIEW Financial mis-selling is an ever-growing issue –...

Visit Wales - creating romantic breaks

22/10/2014
Delivering 1000% increase in 'romantic' traffic Challenge...

Recruitment campaign

21/10/2014
Thermal Systems are an international client based in...