Thorntons selects NetBooster to assist with major seasonal SEO campaigns
High Street chocolatier Thorntons has appointed digitally focusses international marketing and technology agency NetBooster, to manage its on-going SEO activity to help drive sales across its B2C and B2B websites.
Soon to be launching a redeveloped website aiming to improve the online customer experience and drive eCommerce sales, the chocolate maker has tasked NetBooster with ensuring its site delivers maximum search engine visibility, and implementing an online campaign focused on increasing sales around key seasonal events.
Head of Thorntons Direct, Matt King, commented: “We wanted to take our SEO strategy to the next level, to focus on a broad range of efficiencies and maximise sales following the launch of our new website.
“NetBooster demonstrated great technical expertise and a level of creativity which really hit the right note with us and our brand, backed by a wealth of highly relevant retail experience. We believe they are the right agency to meet our requirements and look forward to achieving great success together.”
Martin Dinham, sales director at NetBooster said the agency was “delighted to be working with Thorntons.”
He added: “Delivering consistent results and fresh ideas across every seasonal event is a challenge for any agency, and something that we work incredibly hard to achieve for our retail clients, thanks to the experience, strategic vision and passion of our team.”
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