The Drum Awards for Marketing - Extended Deadline

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By The Drum Team, Editorial

July 20, 2012 | 1 min read

Coca Cola stamps its ownership of Olympic imagery in purposeful fashion in this celebration of the torch relay. The Games are almost upon us now and the big guns are lining up to make sure we are aware of the importance of their sponsorship and there aren't many bigger than the soft drink giant.

Category: Canned / Bottled Sweet Drinks (Carbonated)

Country: UK